How does business get behind GivingTuesday?

From small local retailers to giant multi-national brands, businesses are getting behind GivingTuesday in Canada and around the world. Check out some examples of great GivingTuesday activities: Sobey’s Sobey’s teamed up with Feed Nova Scotia, offering a matching program for donations received on GivingTuesday. Feed Nova Scotia received 20 times more donations compared to a typical day in December, raising a total of more than $100,000 on GivingTuesday. As a result they were able to distribute over 6,300 Christmas produce hampers, [...]